Web design is a 20 billion dollar industry, and every year there are changes in design trends and user modifications. Keeping your website fresh and relevant is a laborsome task, so to ease the burden we’ve done some lifting for you.
If you host a blog or run a website, these 2019 trends might we worth noting. Keep reading for this list of 10 web design trends to keep an eye on in 2019.
2019 Web Design Trends
Every year there’s attention on what’s trending or what’s going to be the next big thing.
As design abilities and opportunities evolve, so do websites. From images to video, to how you might add unique flairs or memorable aesthetics, the list below will help your website go from normal to memorable.
1. Organic Symmetry
The eye appreciates good symmetry, and we think simple, organic symmetry, more so.
Don’t over complicate your website with complex images and overcrowded texts and unrevealing graphs.
Use symmetry to create balance within your website, and then make sure that symmetry is organic to your brand.
If you’re a real estate site, it would be silly to have a symmetry that promotes users to scroll through your home page but not your homes page.
Use things like simple shapes to create symmetry that establishes your brand, and then drives people forward.
2. Vibrant Colors
Bright, popping colors are gripping online platforms right now.
The ability to look at something as both aesthetically pleasing and sensory-exciting seems to be the big draw.
There was an era of darker tones and misty colors, but that seems to be a fading fog. Now the sun is up, and it’s time to for combinations like bright yellows to shine against brighter yellows all across the web.
3. Retro Is Still Modern
The Retro Aesthetic has its shining moments that still captivate audiences. Just think of the movie Thor Ragnarok, the font for that film was like something off an arcade game.
Fonts that are bold, crisp, and simple are what capitalize on retro themes the most.
If you have one or two words that go next to bright popping colors, it’s sure to capture your audience.
Our take away on this is to remember efficiency. Use clear fonts to say clear, key messages in a short-and-sweet manner.
Video has been a website titan for years, and it doesn’t seem to be going anywhere. But we don’t want to say websites need video and leave it at that, because it’s a little more complicated.
The integration of video is what’s getting a lot of attention.
Just having a YouTube clip in the middle of your website doesn’t do the content justice. But if you’re video has a unique place on the page, that’s both easy to access or ignore, your page gets complimented as a whole.
This goes with organic symmetry. Don’t make it so that viewers must access your video, but if they choose to it doesn’t pull them from the webpage.
If this integration and creation process seems like something you might want to hand off to the pro-designers, but are unsure on website development costs, check out this blog to help walk you through some budgeting.
5. Telling a Story
Better stories are remembered longer. Plain and simple.
Don’t let your website be just about information. Your website is the place to tell the world who you are and why the world should listen to.
Telling a story with your website rather than relaying information is always better. If people value your story, then they’ll value your information too.
6. Minimalism Is Mainstream
Have you been told not to add too much to your website?
Keep things simple, but not restrictive.
The idea of minimalism here is that things are simpler to use because the clutter is gone.
7. Micro Interactions
These are so simple but so enjoyable.
A micro interaction is that little thing that happens when a website responds to how you scroll or move your mouse but doesn’t invade.
Like when you hover over an article of clothing, and it automatically transforms and shows you another angle. Or when you hover over a link, and small bubbles appear.
Fun things or even website Easter Eggs are how we think of them. If you’re a small business owner, these added qualities help you stand out.
The small details that people might try a few times just because they enjoyed seeing little smiley faces appear when they click the comment box.
8. Image Presence
Images are always a must. Because without them your website would just be a bunch of words…and we all know that’s never good.
But the presence of images is evolving.
It’s no longer about having a high definition background image and calling it good. You want images that integrate smoothly with your site.
That goes to say that frames and boxes are a fading flair.
What’s better is PNG style images, where the picture is both a part of the story experience and the information experience of the website.
We also want to recommend illustrations here.
Hiring a brilliant illustrator to create content that speaks to your website aesthetic will help build your platform. Illustrated PNGs should always take priority over glossy stock photos.
9. Avoiding Bias
Website biases are something that gets overlooked a lot.
Your site should not be tailored to one gender, race, or upbringing. This might seem like a silly thing to consider, but go through your site and consider your audience.
If every page, graphic, paragraph, and other features are tailored to a specific group (unless you have a very specific audience), then some reworking might be beneficial.
10. Mobile Translation
It’s a no brainer that a website needs a mobile-friendly version.
But mobile-friendly is more than having a difference between your mobile and desktop site. You’ll want your mobile version to compliment in a different way than your desktop site.
This might mean having different illustrations or some slight changes in language and syntax.
Your mobile app should stand alone, not dependent on the desktop site.
The key thing to remember is that the story, brand, and overall experience shouldn’t change.
More Web Design
We hope these 2019 design trends can be added to your website! Remember to keep things clean and simple.
If you’re looking for more ideas on web design trends and mobile applications, head on over to our networking page, If you don’t see what you’re looking for there, feel free to reach out and contact us. The online world is always changing; we’re here to help you stay up to date.